Match app match & hygiene output

Match output

The <APPLICATION_NAME>.APP_PUBLIC.MATCH_OUTPUT The table will be populated based on the runtime parameters you selected at the time of job submission.
This table/view will contain the output of the matching process to the dentsu.ID Universe and provide you with IDs for the INDIVIDUAL, HOUSEHOLD, and ADDRESS levels.

FIELD ORDERFIELD NAMEFIELD TYPESUBFIELD NAMEDESCRIPTIONVALID 
VALUES
1REQUEST_IDVARCHAR User defined unique identifier for a batch of records submitted for execution. Unaltered information passed through from input record. 
2RECORD_IDVARCHAR User defined unique identifier for the record within your batch run. This field is what you can use to tie a specific output record(s) back to a specific input record. Unaltered information passed through from input record. 
3COUNTRY_CODE  Unaltered information passed through from input record 
4INDIVIDUALOBJECTINDIVIDUAL_IDPersistent ID assigned to each individual in the dataset. 
Populated with HMID, if HMID is the chosen ID type for a client.
Populated with CMID, if CMID is the chosen ID type for a client. By default, all clients will receive HMID via the Match App.
 
INDIVIDUAL_ID_TYPEFlag to differentiate between sustained or formulated IDs. Sustained IDs are used for individuals with confirmed matches in the dentsu Knowledge Base (KB), while formulated IDs are used for records that do not match.S: The INDIVIDUAL_ID is a sustained key indicating a match for the individual was determined
F: The INDIVIDUAL_ID is a formulated key indicating a match for the individual was not found
DECEASED_FLAGIndicator of Y when the individual record matched to the list of deceased individuals. Field is blank when there is not a match. 
6ADDRESS_INPUTOBJECTADDRESS_IDPersistent address ID for the input address before move. 
HOUSEHOLD_IDPersistent household ID for the input address before move. 
7ADDRESS_OUTPUTOBJECTADDRESS_IDPersistent ID assigned to the output address after move. If an address move is detected for the individual, the output ADDRESS_ID will be different than the input ADDRESS_ ID, provided NCOA was requested by the client for the batch and the client has a valid PAF (Postal Authorization Form) on file. 
HOUSEHOLD_IDPersistent household ID for the output address after move 

 

Hygiene output

The <APPLICATION_NAME>.APP_PUBLIC.HYGIENE_OUTPUT table will contain your cleansed and standardized PII data for U.S. consumers. At this stage, your data has not yet undergone the consumer matching process and dentsu.IDs have not yet been assigned to your input data.
Please note that if you requested NCOA (National Change of Address), you may receive two records on output for a record on input representing both the input address and the output address.

FIELD ORDERFIELD NAMEFIELD TYPESUBFIELD NAMEDESCRIPTIONVALID 
VALUES
1REQUEST_IDVARCHAR User defined unique identifier for a batch of records submitted for execution. Unaltered information passed through from input record. 
2RECORD_IDVARCHAR User defined unique identifier for the record within your batch run. This field is what you can use to tie a specific output record(s) back to a specific input record. Unaltered information passed through from input record 
3COUNTRY_CODEVARCHAR Unaltered information passed through from input record 
4ADDRESS_TYPEVARCHAR Indicates if the record and associated address was the result of the USPS' National Change Of Address (NCOA).INPUT: Record representing the Input address
OUTPU: Record representing the New address
5INDIVIDUALOBJECTNAME_PREFIXName Prefix (Mr. Mrs, Dr. etc.) from the Client input file. Some validation and edits may have occurred to uppercase the data, remove special characters or other invalid data 
FIRST_NAMEFirst name, aka Given name, from the client input file. Some validation and edits may have occurred to uppercase the data, remove special characters or other invalid data 
MIDDLE_NAMEMiddle name from the client input file. Some validation and edits may have occurred to uppercase the data, remove special characters or other invalid data 
LAST_NAMELast Name, aka Family name, from the client input file. Some validation and edits may have occurred to uppercase the data, remove special characters or other invalid data 
GENERATION_QUALIFIERGenerational qualifier (Jr., Sr., etc.) from the Client input file. Some validation and edits may have occurred to uppercase the data, remove special characters or other invalid data. Standardized version of generational indicator. Jr, II, 2, Junior, Jun, 2nd, should all be standardized to JR 
NAME_SUFFIXName appendage (MBA, JD, PHD, etc.) from the client input file. Some validation and edits may have occurred to uppercase the data, remove special characters or other invalid data 
BIRTH_DATEScrubbed version of Birth Date from the Client input file. Format: CCYYMMDD format 
GENDER_CODEScrubbed gender (M, F, U) from the client input file. If blank or U on input, cR-CDI may attempt improve (U to M or F, blank to M, F or U) 
PHONEScrubbed Phone Number which contains only numbers 
EMAILEmail address from the client input file. Some validation and edits may have occurred to removed special characters or other invalid data, however no standardization occurred 
CONTENT_ALERT_NAME_FLAGFlag to indicate if one or more of the parsed name fields (Input Name Prefix, Input First Name, Input Last Name, Input Middle Name, Input Generation Indicator, Input Name Appendage) contain words that match to the content alert list.Y: One or more of the parsed name elements contains content alert words
INVALID_PHONE_FLAGFlag to indicate the validity of the input phone numberY: Invalid US Phone Number
INVALID_BIRTH_DATE_FLAGFlag to indicate validity of the input birth dateY: Invalid birth date
INVALID_EMAIL_FLAGFlag to indicate validity of the input email addressY: Invalid email
N: Valid email
Blank: no email provided
6ADDRESSOBJECTADDRESS_LINE_1Parsed address line 1 from input address standardized based on USPS rules 
ADDRESS_LINE_2Parsed address line 2 from input address standardized based on USPS rules 
ADDRESS_LINE_3Parsed address line 3 from input address standardized based on USPS rules 
CITYParsed US City from input address standardized based on USPS rules 
CITY_ABBREVIATIONCity abbreviation if it exists otherwise blan 
STATE_PROVINCE_CODEParsed US State from input address standardized based on USPS rules 
ZIP5Parsed US ZIP5 from input address standardized based on USPS rules 
ZIP4Parsed US ZIP4 from input address standardized based on USPS rules 
CONTENT_ALERT_ADDRESS_FLAGFlag to indicate if one or more of the parsed address fields(Input Address 1 or Input Address 2 and Input City) contain words that match the content alert list.Y: One or more of the parsed address elements contains content alert words
7ADDRESS_LINE_ELEMENTSOBJECTPRIMARY_NUMBERParsed US Street Number from input address standardized based on USPS rules 
PRE_DIRECTIONALParsed US Pre-directional from input address standardized based on USPS rules. For example: East E, North N, South S, West W, Northeast NE, Northwest NW, etc. 
STREET_NAMEParsed US Street Name from input address standardized based on USPS rules 
STREET_SUFFIXParsed US Street Suffix from input address standardized based on USPS rules. For example: Boulevard BLVD, By-pass BYPASS, Byway BYWAY, Center CTR, Chase CHASE, Circle CIR, Square SQ, Street ST, Subdivision SUBDIV, Terrace TERR, etc. 
POST_DIRECTIONALParsed US Post-directional from input address standardized based on USPS rules. For example: East E, North N, South S, West W, Northeast NE, Northwest NW, etc. 
UNIT_DESIGNATORParsed US Street Secondary Abbrev from input address standardized based on USPS rules. For example: Apartment APT, Suite SUITE, Unit UNIT. Non-Standard: Back BACK, Basement BSMT, Floor FLR, Front FRNT, Lobby LBBY 
SECONDARY_NUMBERParsed US Street Secondary Number from input address standardized based on USPS rules. 
PMB_DESIGNATORAbbreviation used for Commercial Mail Receiving agency box number. (Values: PMB (Private box number) or #) 
PMB_NUMBERBox number associated with the PMB (Private box number) 
8ADDRESS_USPSOBJECTCARRIER_ROUTE Carrier route code for standardized address. 
DELIVERY_POINTDelivery point 2 digit code required for generating a delivery point barcode and which when combined with the ZIP+4 code, the DPC creates a unique identifier for every address that can be delivered by the USPS. 
DELIVERY_POINT_CHECK_DIGITThe Check digit (calculated using the modulo 10 algorithm) used to verify if the USPS POSTNET barcode for the address is correct 
ELOT_SEQUENCE_NUMBERAn Enhanced Line of Travel (eLOT) sequence number is a four-digit number that indicates the order in which a mail carrier delivers mail to a delivery point along a route. The United States Postal Service (USPS) manages eLOT numbers. 
ELOT_SORTING_FLAGDescribes whether the Line of Travel is ascending or descending 
STATE_FIPS_CODE2 digit FIPS (Federal Information Processing Standard) code of the state to which the county belongs as defined by US government associated to the input address.01 to 56
COUNTY_FIPS_CODE3 digit FIPS (Federal Information Processing Standard) code uniquely identifying the county and county equivalents associated to the input address, as defined by US government. 
LACS_INDICATORFlag that indicates that the input address matched to the Locatable Address Conversion System (LACS) database maintained by USPS.
The LACS was developed to help emergency services – such as paramedics, fire, and police – identify address locations as quickly and accurately as possible. It converts non-specific rural addresses (e.g., Rural Route 7, Box 52), to street addresses. Towns and counties use the LACS to make these address changes and supply the local post office with a list of address conversions. This information is then given to the USPS, creating a LACS database.L: Address matched to a ZIP + 4 record with a LACS indicator
Blank: Address did not matched to a ZIP + 4 record with a LACS
LOCATION_TYPECode indicating the type of address as identified by USPSS:Street
H: High-rise
P: PO Box
R: Rural Route
F: Firm
G: General Delivery
CMRA_CONFIRMATION_INDICATORFlag that indicates if the input address is a Commercial Mail Receiving Agency (CMRA).
A Commercial Mail Receiving Agency (CMRA) is a private business that rents Private Mail Boxes (PMBs) to customers and accepts mail from the United States Postal Service for distribution to their customers.Y:Address was found in CMRA table.
N: Address was not found in CMRA table.
Blank: Address not presented to hash table.
DPV_CONFIRMATION_INDICATORA Delivery Point Validation (DPV) confirmation indicator that tells you if the input address is deliverable by the United States Postal Service (USPS).Y: Address was DPV confirmed for both primary and (if present) secondary numbers.
D: Address was DPV confirmed for the primary number only, the secondary number information was missing.
S: Address was DPV confirmed for the primary number only, the secondary number information was present but unconfirmed.
N: Both primary and (if present) secondary number information failed confirmation.
Blank: Address was not presented to the database
DPV_DELIVERABILITY_INDICATORFlag indicating deliverabilitySee Deliverability Indicator
DPV_FALSE_POSITIVE_INDICATORFlag indicating if the input address is a non-existent address and should not be used for mailing purposes, even though it may be identified as deliverable by the USPS Delivery Point Validation (DPV) system.Y: Address was found in False Positive table.
N: Address was not found in False Positive table.
Blank: Address not presented to hash table.
DPV_FOOTNOTE_1Zip+4 level Delivery Point Validation (DPV) result of the input addressAA: Input address matched to the ZIP+4 file.
A1: Input address did not match to the ZIP+4 file.
Null: The address was not presented to the DPV process or DPV data was not loaded
DPV_FOOTNOTE_2Code indicating specific additional details about the input address' denoting the deliverability of the address according to USPS' Delivery Point Validation (DPV) processSee DPV Footnote 2 Codes
DPV_FOOTNOTE_3Two-character code that determines if an address is part of a Commercial Mail Receiving Agency (CMRA) and if DPV processing changed the PMB informationRR: The input address is a CMRA, and the PMB indicator matches the reference data.
R1 The input address is a CMRA, and DPV processing changed the PMB indicator
NULL: The input address does not identify a CMRA.
LACSLINK_INDICATORFlag to indicate if the input address matched to the USPS's Locatable Address Conversion System (LACS) Link database. Use this flag to identify if the input address was converted to a rural address for which the USPS has created an urban version.Y: Address found in LACSLink database.
N: Address was looked up in LASCLink database but was not converted or no match found.
F: The address is a false positive address
S: A LACSLink conversion was made, but it was necessary to drop the secondary information.
Blank: No LACSLink lookup was attempted.
LACSLINK_RETURN_CODEA postal service code corresponding to the LACS indicator indicating whether the input address successfully matched to a rural address and was converted to an urban style street address based on local 911 system updates by USPS.A: LACS Record Match - The United States address reference data provides an urban form of the address.
00: No Match - The United States address reference data does not provide an urban form of the address.
14: The United States address reference recognizes the address as convertible to an urban form, but it cannot provide the urban form of the address.
92: The input address matches an address in the address reference data, but the input address contains a secondary number and the reference address does not.
Blank: The input address was not passed to the LACS reference database.
SUITELINK_RETURN_CODEA numeric code generated by a US addressing system, specifically the SuiteLink feature, which indicates the result of a lookup process to verify and potentially enhance an address by identifying missing or incorrect information, like suite numbers, and returning a standardized address based on USPS data00: The address does not match an address in the Suitelink reference data
A: The address matches an address in the Suitelink reference data.
Blank: The address was not passed to the Suitelink reference data.
DSF2_DELIVERY_TYPEA code generated by USPS' Delivery Sequence File (DSF2) process to identify the type of delivery that USPS makes at the address.1: Curb - A delivery point with a mail receptacle located at the curb
2: NDCBU - A delivery point that is serviced by cluster boxes, also known as Neighborhood Delivery and Collection Box Units (NDCBU) assigned to a bank of boxes or floors
3: Central - A delivery point within a building that has two or more ZIP+4 codes
4: Door slot - A delivery point serviced by something other than Curb, NDCBU or Central Delivery
Blank: Non-match to DSF2
DSF2_NO_STATS_INDICATORFlag to flag input addresses that may considered valid by USPS but not currently receiving mail delivery, indicating the address is likely vacant, has no established delivery point yet due to new constructions, or receives mail as part of a group dropY: Indicates the address is listed in the USPS "No Stats" table, meaning mail is not delivered there and the address is not counted as a possible delivery point.
N: Indicates the address is not listed in the "No Stats" table, meaning it is considered a potentially deliverable address.
Blank: Address was not checked against the "No Stats" table
DSF2_BUSINESS_INDICATORIndicates if the input address is a business addressY: Is a business address.
N: Not a business address.
Blank: Address was not matched against the DSF tables.
DSF2_DROP_POINT_INDICATORIndicates if the input address is a drop site that that serving multiple families or businesses.Y: Delivery point is a drop site
N: Delivery point is not a drop site
Blank: Non-match to DSF²
DSF2_DROP_POINT_COUNTThe number of potential businesses or families that are served at a drop site. The DSF2 drop count can be used to eliminate bad address records from mailings. 
DSF2_THROWBACK_INDICATORA flag that indicates that the mail will be delivered to a customer's PO Box although the input address is a street address.Y: PO Box Delivery - The address associated with this delivery point is a street address, but delivery is made to the customer's PO Box address.
N :Not a throwback address
Blank: Non-match to DSF2
DSF2_SEASONAL_INDICATORIndicates if the mailing address is occupied seasonallyY: Seasonal address
N: Not a seasonal address
Blank: Non-match to DSF2
DSF2_VACANT_INDICATORIndicates if the mailing address is vacant for more than 90 daysY: Location has been vacant for 90+ days
N: Not a vacant address
Blank: Non-match to DSF2
DSF2_EDUCATIONAL_INDICATORIndicates whether the input address is associated with an educational institution (such as colleges or universities, dormitories, sorority or fraternity houses, apartment buildings used primarily by students) and experiences seasonal fluctuations in occupancy, typically meaning the address is primarily occupied during the academic year and largely vacant during breaks like summer vacationY: Address is an educational facility.
N: Address is not an educational facility.
Blank: Address not presented to hash table.
DSF2_ADDRESS_TYPEIndicates what type the input mailing address is as per USPS' Delivery Sequence File (DSF2) processR: Residential
B : Business
G : General Delivery
U : Undetermined Address
Blank:  No match to DSF2 file
NCOA_EFFECTIVE_DATEDate associated to the move, as recorded with USPS by the customerYYYYMM
NCOA_MOVE_TYPEMove type filed by the customer with USPSUSPS requires different match criteria be used for each of the following move types
B: Business
F: Family
I: Individual
R: Residential
NCOA_MOVE_CODEUSPS NCOA Link Return Codes provides additional information about the move / change of addressSee NCOA Move Codes
ZIP5_MATCH_RESULTS_CODEFlag indicating the result of the zip5 code level address validationA: Zip Code Corrected
B: Blank or Insufficient Address
C: Zip Code Confirmed
H: House / Apartment Mismatch
L: Locality Not Found
M:  Multiple Matches
S: Street Mismatch
U: Unknown
Z: Zip Code Not Found
ZIP4_MATCH_RESULTS_CODEFlag indicating the result of the zip+4 code level address validationA: Zip+4 Code Applied
B: Blank or Insufficient Address
E: Early Warning
H: House / Apartment Mismatch
L: No Locality Found
M: Multiple Matches
S: No Match for Street
Z: Input Zip Code Not Found